Marketing Manager - NYC

Salary: Excellent Salary and Benefits

  • Sector: Creative
  • Sub-sector: Marketing
  • Type: Permanent
  • Location: USA
 

job description

Currently recruiting a Marketing Manager with proven success in growing client awareness with resulting sales metrics..  Our client brings together the leading agencies in the fashion and luxury image making industries, uniting seasoned executives and iconic talent.
The ideal candidate has 2-3 years’ experience in digital marketing including: social media, experiential, SEO, content-based marketing, and managing a small team. The Marketing Manager must be a creative, analytical, and strategic individual with a solid understanding of the Commercial Advertising and Editorial Markets.

Responsibilities:

• Develop, implement, and execute strategic marketing plans in line with company brand
• Develop and direct social media presence, including developing an editorial post calendar to ultimately expand social presence
• Identify, define, and establish KPIs that align with business objectives
• Work hand in hand with management team to develop and execute specific marketing initiatives that drive brand building and brand development initiatives
• Manage SEO operations; create, execute and oversee implementation of SEO plan, analytics and reporting
• Manage a junior marketing team of 1-2 people, setting best practices, managing performance, and optimizing workflows
• Test and optimize marketing tactics to help drive email engagement and overall revenue
• Present weekly the marketing pipeline to the licensing teams
• Create monthly marketing tracking reports using MailChimp, Google analytics, etc. for marketing initiatives, campaigns, and events measured against client goals
• Identify weak performing marketing initiatives and identify how to remedy
• Identify advertising and editorial media trends, including monitoring the competitive landscape and messaging on an ongoing basis, in order to develop targeted campaigns for individual markets
• Track industry events, including exhibitions and conferences, identifying key events to attend, working closely with management team on planning and developing necessary presentations
• Manage marketing yearly budget and allocation

Qualifications:
• Bachelor degree, 2-3 years’ experience in digital marketing, including email, social media, advertising and content-based marketing, with managerial skills
• Highly analytical, self-motivated, growth mindset with high EQ
• Creative thinker who can step out of the box and propose strategic, innovative ideas
• Ability to work successfully under tight deadlines, in a fast-paced team environment, with a proactive approach and positive attitude
• Excellent written and verbal communication, project management, and presentation skills
• Solid knowledge of Microsoft Office, MailChimp, and Google Analytics on MAC platform
• Flexible mindset, including the willingness and ability to readily respond to changing circumstances

For a complete spec, please register your interest. We regret only successful candidates will be contacted.

 

apply for this role:

Ref: CS-P1082

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