Digital Marketing Executive

job description

A leading global premium jewellery brand is looking for a Digital Marketing Executive to join their team!
Based in Belgravia London, the Digital Marketing Executive will be responsible for maintaining the brands presence online and via digital channels. This includes development and enhancement of content, the website, digital and social channels; management of content (website, paid media campaigns and social channels), PPC and the coordination of social media content and user engagement across the brand.

MAIN DUTIES & RESPONSIBILITIES:

• Responsible for day-to-day digital content briefing and coordination content updates across website.
• Collaborate with internal stakeholders to extract content and stories.
• Collaborate as required to align the website with media messaging.
• Create copy for SEO optimisation and performance day-to-day social media execution for the brand.
• Maintain the social content calendar in collaboration with the Head of Marketing, to drive organic visits, growth & engagement for the brand.
• Coordinate Brand PPC and digital campaigns.
• Work with CRM database to leverage and enhance digital activities and support CRM events.
• Understand the B2C's buyer's journey and appropriation of content for each stage of the funnel (top, middle, bottom).
• Measure and report on campaign effectiveness against agreed metrics.

OTHER KEY COLLABORATIONS:

• Support the Head of Marketing on all digital build projects.
• Collaborate to integrate digital and CRM efforts to align with overarching Marketing strategy.

DESIRED SKILLS AND EXPERIENCE:

You will already possess a minimum of 2 years of experience in Marketing and experience in luxury brands is preferred. You must have past experience in B2C cross-channel digital marketing. You must be able to demonstrate strong project management and organisational skills. Hold a British Passport or have indefinite leave to remain in the United Kingdom.

Our client is offering a competitive salary, a friendly and supportive work environment. We regret only successful applicants will be contacted.
Please note this is a full time office based role.